{"id":25173,"date":"2024-11-04T14:48:28","date_gmt":"2024-11-04T13:48:28","guid":{"rendered":"https:\/\/st.brame.io\/?post_type=customer-stories&#038;p=25173"},"modified":"2024-12-23T22:04:16","modified_gmt":"2024-12-23T21:04:16","slug":"jaegermeister-2","status":"publish","type":"customer-stories","link":"https:\/\/st.brame.io\/de\/kundenstories\/jaegermeister-2\/","title":{"rendered":"J\u00e4germeister"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>J\u00e4germeister, eine globale Ikone seit 1878, startete eine Gamification-Kampagne in den Niederlanden, um das Engagement zu steigern.<br \/>\nSie verteilten 40.000 Flaschen mit QR-codierten Flaschenhaltern und luden die Kunden ein, an einem Rubbellos-Spiel teilzunehmen, bei dem es Markenpreise zu gewinnen gab.<br \/>\nDie Kampagne zog 6.815 Besucher an, von denen 4.244 das Spiel abschlossen, was die Markenpr\u00e4senz deutlich erh\u00f6hte und wertvolle Daten lieferte.  <\/p>\n","protected":false},"featured_media":26637,"template":"","meta":{"_acf_changed":true},"business-goal":[647,525],"game-language":[646],"game-type":[267],"industry":[545],"purpose":[],"customer-story-status":[398],"customerstorytype":[282],"strategic-outcome":[600],"class_list":["post-25173","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","business-goal-sales-conversion-de","business-goal-website-engagement","game-language-andere","game-type-rubbellose","industry-lebensmitteleinzelhandel-de","customer-story-status-internal-de","customerstorytype-use-case-de","strategic-outcome-erhoehtes-digitales-engagement"],"acf":[],"_links":{"self":[{"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customer-stories\/25173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/types\/customer-stories"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/media\/26637"}],"wp:attachment":[{"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/media?parent=25173"}],"wp:term":[{"taxonomy":"business-goal","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/business-goal?post=25173"},{"taxonomy":"game-language","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/game-language?post=25173"},{"taxonomy":"game-type","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/game-type?post=25173"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/industry?post=25173"},{"taxonomy":"purpose","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/purpose?post=25173"},{"taxonomy":"customer-story-status","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customer-story-status?post=25173"},{"taxonomy":"customerstorytype","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customerstorytype?post=25173"},{"taxonomy":"strategic-outcome","embeddable":true,"href":"https:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/strategic-outcome?post=25173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}