{"id":22006,"date":"2022-09-19T16:00:14","date_gmt":"2022-09-19T15:00:14","guid":{"rendered":"https:\/\/st.brame.io\/customer-stories\/seat\/"},"modified":"2024-08-26T15:25:27","modified_gmt":"2024-08-26T14:25:27","slug":"seat","status":"publish","type":"customer-stories","link":"http:\/\/st.brame.io\/de\/kundenstories\/seat\/","title":{"rendered":"SEAT"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Als SEAT am Rande ihres 70. Jubil\u00e4ums stand, standen sie vor einer einzigartigen Herausforderung: Wie ehrt man ein reiches Erbe und beschreitet gleichzeitig einen Weg der modernen Innovation? Ihre Antwort? Ein Tauchgang in die Welt des Gamification-Marketings. Durch die Verbindung von Tradition mit interaktiven Kampagnen feierte SEAT nicht nur ihre Geschichte, sondern f\u00f6rderte auch das Engagement, erh\u00f6hte die Anzahl der Probefahrten und pr\u00e4sentierte ihre neuesten Modelle. Entdecke, wie diese ikonische Marke geschickt vergangene Erfolge mit einem zukunftsorientierten Ansatz verband.<\/p>\n","protected":false},"featured_media":21935,"template":"","meta":{"_acf_changed":false},"business-goal":[589,294,575,525],"game-language":[608],"game-type":[270,263],"industry":[548],"purpose":[368],"customer-story-status":[399],"customerstorytype":[282],"strategic-outcome":[604,600],"class_list":["post-22006","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","business-goal-kauffrequenz","business-goal-personalisierung","business-goal-social-media-engagement","business-goal-website-engagement","game-language-deutsch","game-type-glucksrad","game-type-persoenlickietstest","industry-verkehr-de","purpose-jahrestag","customer-story-status-public-de","customerstorytype-use-case-de","strategic-outcome-erhoehte-kundenloyalitaet-und-cltv","strategic-outcome-erhoehtes-digitales-engagement"],"acf":[],"_links":{"self":[{"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customer-stories\/22006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/types\/customer-stories"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/media\/21935"}],"wp:attachment":[{"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/media?parent=22006"}],"wp:term":[{"taxonomy":"business-goal","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/business-goal?post=22006"},{"taxonomy":"game-language","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/game-language?post=22006"},{"taxonomy":"game-type","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/game-type?post=22006"},{"taxonomy":"industry","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/industry?post=22006"},{"taxonomy":"purpose","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/purpose?post=22006"},{"taxonomy":"customer-story-status","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customer-story-status?post=22006"},{"taxonomy":"customerstorytype","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/customerstorytype?post=22006"},{"taxonomy":"strategic-outcome","embeddable":true,"href":"http:\/\/st.brame.io\/de\/wp-json\/wp\/v2\/strategic-outcome?post=22006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}